CMOtech India - Technology news for CMOs & marketing decision-makers

Sports Technology (SportsTech) stories - Page 4

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SailGP to share LiveLineFX tech with other sports organisations

Fri, 10th May 2024
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ar, vr & metaverse
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esports
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ar
SailGP is set to share its innovative LiveLineFX production system, designed for detailed understanding of yacht racing, with other sports organisations to enhance viewer experience.
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TeamViewer's SheSportTech initiative supports women in sports tech careers

Wed, 10th Apr 2024
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sportstech
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pd
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teamviewer
TeamViewer's SheSportTech initiative, supported by Manchester United and Mercedes-AMG PETRONAS Formula One Team, aims to inspire and support women in sports technology careers through training grants, mentorship, and exclusive experiences.
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Tape Ark partners with Google Cloud to digitise sports broadcasts

Wed, 10th Apr 2024
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public cloud
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cloud services
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digitisation
Tape Ark collaborates with Google Cloud to digitise a massive tape-based sports broadcast archive, providing fans access to historical footage and creating new income streams for broadcasters.
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Wasabi AiR launches AI-powered media storage to boost efficiency

Tue, 9th Apr 2024
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storage
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surveillance
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digital transformation
Wasabi Technologies launches Wasabi AiR, an AI-powered media storage platform offering automatic tagging and transcription with pay-only-for-storage pricing.
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The important evolutionary role of data in football

Fri, 24th Nov 2023
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data analytics
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bi
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big data
Technology has brought significant changes to the game and now impacts almost every corner of the footballing world.
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XRii unveils sports marketing campaigns using AR and VR

Fri, 11th Aug 2023
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digital transformation
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cx
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martech
The company reveals how sports clubs are creating innovative and impactful digital experiences with experiential marketing that drive results.