CMOtech India - Technology news for CMOs & marketing decision-makers

Transparency stories - Page 3

Business partners shake hands over ai cloud of shield icons

Sage predicts trust & agentic AI will reshape channel

Sat, 20th Dec 2025
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Sage's Gretchen O'Hara says trust and agentic AI will determine which channel partners win, grow and keep customers by 2026.
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Io.net unveils dynamic token model for DePIN AI GPUs

Fri, 12th Dec 2025
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blockchain
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Io.net unveils a dynamic token model to tie IDE rewards to real AI GPU usage after processing over $20m in decentralised compute leases.
Hr leader comparing headcount vs outcome ai analytics dashboards

AI bubble cools as HR shifts to outcomes & new roles

Fri, 12th Dec 2025
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data analytics
AI boom gives way to realism as HR chases measurable outcomes, new AI chiefs emerge and skills outshine headcount in 2026 strategies.
Genz comparing smartphones in cozy bedroom with gadgets and apps

Gen Z trust creators over brands for tech decisions

Fri, 12th Dec 2025
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smart home
Gen Z now trust online creators over tech brands, reshaping how phones, wearables and smart home devices are discovered and bought.
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Cardano Foundation appoints Stephen Wood as Chief Financial Officer

Sat, 6th Dec 2025
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risk & compliance
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cfo
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transparency
The Cardano Foundation has appointed Stephen Wood as CFO to lead financial strategy and risk management for the Swiss blockchain organisation.
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4 real AI shifts that will define procurement in 2026

Fri, 5th Dec 2025
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ai
By 2026, AI will transform procurement with specialised models, transparent governance, autonomous agents, and new security standards boosting trust and efficiency.
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AI set to reshape customer trust, transparency & service by 2026

Fri, 5th Dec 2025
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risk & compliance
By 2026, AI will transform customer service with firms mandated to disclose AI use, boost transparency, and balance trust and security in interactions.
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Tech Mahindra launches AI platform for green finance compliance

Fri, 28th Nov 2025
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Tech Mahindra launches i.GreenFinance, an AI-powered platform to help global financial institutions manage green loans and comply with sustainability regulations.
Person using laptop home shopping items clothes electronics virtual assistant

OpenAI unveils ChatGPT shopping research with tailored guides

Wed, 26th Nov 2025
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data privacy
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transparency
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online shopping
OpenAI introduces a ChatGPT shopping tool offering personalised guides and real-time product comparisons to aid informed buying decisions across various categories.
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Zinit raises USD $8M to drive AI-led procurement change

Wed, 26th Nov 2025
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ai
Zinit has raised USD $8 million to expand its AI-driven platform that automates procurement, cutting cycle times by 40% and boosting savings by 30%.
Zhuang qiang bok  founder of deep insight labs2

In finance, intelligence is human before it is artificial

Sat, 22nd Nov 2025
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Despite billions invested in AI, financial firms see slow adoption as solutions must prioritise trust, transparency, and augment human judgement over automation.
Realistic hand holding packaged product nfc chip glowing waves wireless communication technology

Brands race to embed NFC in packaging as consumers seek trust

Fri, 21st Nov 2025
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supply chain
Brands rapidly adopt NFC packaging as 49% of consumers are willing to pay more for connected products offering transparency and authenticity.
Gen z shopper considering ethical products heart leaf handshake icons

Gen Z shoppers to prioritise personal values over discounts

Fri, 21st Nov 2025
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ai
Over half of Gen Z shoppers will back brands aligning with their values this Black Friday, often prioritising ethics over discounts, research reveals.
Realistic human face morphing between real and artificial contrast

3DiVi unveils public deepfake detector for open video analysis

Thu, 20th Nov 2025
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transparency
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open access
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identity verification
3DiVi has launched a free online deepfake detector offering frame-by-frame video analysis without the need for specialist software, aiding verification and compliance.
Professional asset manager analyzing financial data multiple screens ai graphs modern office

CFA Institute launches AI guide for ethical asset management use

Wed, 19th Nov 2025
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digital transformation
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fintech
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data science
CFA Institute has released a guide to help asset managers ethically integrate AI into investment decisions, enhancing transparency and operational efficiency.
Adobe

Adobe's Chief Legal Officer on ethics & trust in the generative AI era

Tue, 11th Nov 2025
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ai
Adobe's Chief Legal Officer highlights ethics, transparency and government engagement as key to trust in the evolving generative AI landscape.
Customer data streams merging centralized digital hub automation security analytics

Talkdesk & Databricks join forces to unify customer data

Mon, 27th Oct 2025
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data analytics
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digital transformation
Talkdesk expands its partnership with Databricks to unify customer data, enhancing AI-driven automation and personalised experiences on its CXA platform.
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Culture Amp secures ISO42001 for responsible AI governance

Thu, 23rd Oct 2025
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risk & compliance
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data privacy
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ai
Culture Amp has earned ISO42001 certification, confirming its AI governance meets global standards for accountability, transparency and responsible management.
Neural network interconnected nodes glowing shield data security transparency ai

FICO secures ten patents to advance responsible AI & analytics

Fri, 17th Oct 2025
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data privacy
FICO has secured ten new patents to enhance Responsible AI, boosting transparency and fraud prevention across numerous sectors globally.
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BigAds gets $140,000 boost from Avalanche for blockchain ads

Thu, 16th Oct 2025
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network infrastructure
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BigAds secures $140,000 from Avalanche to expand its decentralised in-game ad network, aiming to boost transparency and fair rewards in gaming ads.