Mediaocean's latest Advertising Outlook Report reveals a significant shift towards digital channels, with 63% of marketers prioritising generative AI in their strategies.

Blackmagic Design's URSA Cine 12K LF digital film camera has been added to Netflix's Approved Camera List, enhancing options for producers meeting stringent filming standards.

Phyllo has been honoured with SmartBear's inaugural Developer Visibility Award for outstanding developer practices, enhancing its API delivery and software reliability.

Siemens Digital Industries Software has launched the Teamcenter Digital Reality Viewer, integrating NVIDIA Omniverse for enhanced photorealistic visualisation in product development.

Informatica has unveiled advancements in partnership with Databricks, enhancing the Data Intelligence Platform with GenAI capabilities for streamlined data management.

Adobe has unveiled Live Co-Editing for Photoshop, enabling multiple users to edit documents in real-time, enhancing collaboration and creativity across teams.

Traditional loyalty programmes are struggling to meet the evolving expectations of consumers, who demand instant rewards and personalised experiences.

EY Consulting has released its Transformation Insider, examining AI trends in 2025, highlighting security risks and the need for strategic oversight in tech.

Illumio has appointed Karl Van den Bergh as Chief Marketing Officer, aiming to enhance global marketing efforts for its breach containment solutions.

Tapestry is harnessing Adobe Firefly's AI to innovate product design, creating detailed digital twins that streamline marketing and consumer feedback processes.