CMOtech India - Technology news for CMOs & marketing decision-makers

Business Intelligence (BI) stories - Page 38

The prevalence of computers in business (and everywhere) generates enormous quantities of data. Business Intelligence seeks to extract further value from this data (after it has served its immediate purpose, and is shunted off to storage) through analysis and contextualization. If data is described as the ‘new oil’, BI is the derricks tapping the well. BI generally requires uniform data before analysis can take place, with data extracted from source systems and loaded into secondary structures such as ‘data warehouses/lakes’. The analysis outputs are typically sent to managers and executives within the business in the form of reports (or managers are equipped with the tools to create their own reports) assessing performance, providing insights or identifying opportunities.
Electronic

Samsung Shop App to enhance online shopping in Southeast Asia & Oceania

Tue, 14th Nov 2023
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data analytics
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martech
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personalisation
Samsung introduces the Shop App in Southeast Asia and Oceania to simplify online purchasing and enhance customer experience.
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Data center market to hit $279bn by 2032 due to global digitalisation

Sat, 11th Nov 2023
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data analytics
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digital transformation
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hyperscale
Global data centre valuation projected to reach $279bn by 2032, driven by rising digital infrastructure investments.
Dev

GitLab unveils AI-powered Duo Chat and Code Suggestions to boost DevSecOps

Fri, 10th Nov 2023
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data analytics
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planning
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apm
GitLab updates its AI-powered suite, enabling DevSecOps productivity with Duo Chat and Code Suggestions tools.
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GitLab reveals advanced AI-powered features in Duo updates

Fri, 10th Nov 2023
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data analytics
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martech
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planning
GitLab's AI-powered suite, GitLab Duo, unveils advanced AI capabilities in its latest November and December updates.
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Progress launches Sitefinity 15 with integrated GenAI for content personalisation

Thu, 9th Nov 2023
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data analytics
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genai
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ai
Progress launches Sitefinity 15, embedding GenAI to aid marketers in generating personalised content at scale.
Monitoring

Dell's ObjectScale XF960 reshapes object storage with speed & security

Thu, 9th Nov 2023
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storage
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virtualisation
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data protection
Dell Technologies unveils ObjectScale XF960, a ground-breaking all-flash appliance set to transform object storage with exceptional speed and security.
Sap

TeamViewer integrates Tensor with SAP Service Cloud for efficient customer service

Thu, 9th Nov 2023
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data protection
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data analytics
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martech
TeamViewer's Tensor is now integrated with SAP Service Cloud, improving customer service efficiency and data security.
Artificial

Dell enhances Microsoft technology services portfolio for Asia Pacific

Thu, 9th Nov 2023
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network infrastructure
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data analytics
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public cloud
Dell Technologies enhances its professional services portfolio for Microsoft technologies aiding Asia Pacific's AI adoption.
Marketg

Data discovery market to reach USD $20 billion value by 2030

Wed, 8th Nov 2023
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data analytics
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ai
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healthtech
The global data discovery market is projected to reach a worth of USD $20 billion by 2030, with a CAGR of 15.65%.
Cs dash

Logpoint launches automated system to improve cybersecurity for SAP systems

Wed, 8th Nov 2023
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data analytics
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advanced persistent threat protection
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bi
Logpoint introduces the Vulnerability Monitoring Analyzer, an automated system to bolster cybersecurity and simplify patching processes for SAP systems. .
Shopping

Criteo's '2023 Double Days Preview' report unveils insights for SEA brands

Wed, 8th Nov 2023
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data analytics
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cx
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martech
Criteo's '2023 Double Days Preview' report highlights SEA performance strategies, revealing massive sales potential in key holiday seasons.
Monitor

Bletchley Park AI summit highlights global threat & essential safety strategy

Tue, 7th Nov 2023
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edutech
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uc
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data analytics
Bletchley Park AI Safety Summit underscored serious artificial intelligence threats, urging for a global safety roadmap.
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Low-code AI: Where speed meets simplicity in performance marketing

Tue, 7th Nov 2023
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data analytics
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martech
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apm
With AI taking centre stage right at the onset of this new decade, it is one of the critical areas in marketing that has benefited marketers the most.
India

Dynatrace expands platform availability to AWS Mumbai region in India

Tue, 7th Nov 2023
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data analytics
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digital transformation
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cx
Dynatrace unveils its platform to the Amazon Web Services (AWS) Mumbai region, aiding businesses with cloud modernisation.
Powerplant

Virtual Power Plant market forecast to hit USD $1.10 billion by 2030

Tue, 7th Nov 2023
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data analytics
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bi
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big data
Virtual Power Plant market set to reach £1.10bn by 2030, driven by renewable energy integration and demand response initiatives, says Adroit Market Research.
Data prot

Zetaris predicts shift in data protection approaches by 2024

Tue, 7th Nov 2023
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data protection
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data analytics
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llms
Changes in data protection methods and software expected1 by 2024, including the rise of confidential computing and data virtualisation software adoption.
Gas

Brisbane firm SIG ML empowers energy sector with AI control system SmartLift

Mon, 6th Nov 2023
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data analytics
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ai
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clean technologies
Brisbane's SIG ML launches SmartLift, an AI system transforming the energy sector by autonomously optimising well networks.
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Clari Strengthens GTM Leadership Team with Key appointments

Fri, 3rd Nov 2023
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data analytics
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martech
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cdp
Revenue platform leader Clari strengthens its GTM team, promoting Kevin Knieriem to President and hiring Ben Fiechtner and Scott Peyser.
Ai app

Cloudera partners with Pinecone to enhance AI operations for enterprise

Fri, 3rd Nov 2023
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data analytics
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martech
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partner programmes
Cloudera incorporated Pinecone's vector database AI memory in a bid to transform Artificial Intelligence operations.
Data silos

Snowflake advances Data Cloud capabilities, ending data silos at Snowday 2023

Thu, 2nd Nov 2023
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data analytics
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martech
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cdp
Snowflake at Snowday 2023 revealed advancements to its Data Cloud, enhancing governance capabilities and eliminating data silos.