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Customer Loyalty stories

Giesecke+Devrient adds colours to ceramic payment cards
Fintech

Giesecke+Devrient adds colours to ceramic payment cards

Banks can now use coloured ceramic cards to woo affluent customers as Giesecke+Devrient widens a premium product long dominated by black.

By Sofiah Nichole Salivio • 4 min read • Last week
Reseda Group invests in Goodbuy's local credit union push
Fintech

Reseda Group invests in Goodbuy's local credit union push

Credit unions could deepen small-business ties and member loyalty as Goodbuy's local rewards platform gains backing from Reseda Group.

By Joseph Gabriel Lagonsin • 4 min read • Last week
Rain launches payments alliance for agentic commerce
Digital Transformation

Rain launches payments alliance for agentic commerce

Card networks and fintech groups are trying to set rules for AI-driven purchases before a projected USD $3 trillion market fragments.

By Karen Joy Bacudo • 4 min read • Last week
Max Factory doubles customers with Vonage messaging
Unified Communications

Max Factory doubles customers with Vonage messaging

Printed flyers lost ground as the retailer reached more shoppers and cut campaign errors after switching to targeted messaging across WhatsApp, RCS and SMS.

By Sofiah Nichole Salivio • 3 min read • Last week
Max Factory doubles customer base with Vonage messaging
Digital Transformation

Max Factory doubles customer base with Vonage messaging

Paper flyers gave way to targeted WhatsApp, RCS and SMS campaigns, helping the Italian retailer lift its active customer base by 100% in a year.

By Sofiah Nichole Salivio • 3 min read • Last week
Zendesk's outcome-based pricing balances AI with human touch
Software-as-a-Service

Zendesk's outcome-based pricing balances AI with human touch

Businesses will pay only for closed support cases under Zendesk's new model, as the software group ties AI automation to human fallback.

By Anthony Caruana • 4 min read • Last week
returns experience drives online shoppers away, study finds
Customer Experience

returns experience drives online shoppers away, study finds

Poor returns experiences are pushing 92% of shoppers away, while most also check refund windows before buying, Reveni's study found.

By Joseph Gabriel Lagonsin • 4 min read • Last week

Stories from Other Regions

Customer Loyalty stories

AI adoption rises as Australian firms mine contact data
Data Analytics

AI adoption rises as Australian firms mine contact data

Businesses can uncover hidden service failures and improve customer loyalty by analysing contact centre interactions at scale with AI.

By Phong Bui • 4 min read • Today
Australians want embedded travel cover, Cover Genius says
Fintech

Australians want embedded travel cover, Cover Genius says

Three in four Australians would switch booking platforms for automatic travel cover, as trust in AI-led protection decisions remains low.

By Sean Mitchell • 4 min read • Today
Australian retailers absorb rising costs, Lightspeed says
Digital Transformation

Australian retailers absorb rising costs, Lightspeed says

More than six in 10 Australian retailers are covering at least half their higher costs themselves, squeezing margins as shoppers stay price-sensitive.

By Mark Tarre • 4 min read • Today
Consumers may switch banks over authentication, says survey
Multi-factor authentication

Consumers may switch banks over authentication, says survey

Fraud controls are becoming a deal-breaker, with more than two in five consumers saying they could switch banks over authentication alone.

By Karen Joy Bacudo • 3 min read • Yesterday
UK manufacturers see AI as key to customer loyalty
Customer Relationship Management

UK manufacturers see AI as key to customer loyalty

Cybersecurity fears remain a key hurdle as most UK manufacturers race to use AI to improve service, fulfilment and retention.

By Sofiah Nichole Salivio • 4 min read • Last week
Total Wireless expands Western Union services nationwide
Payment Technologies

Total Wireless expands Western Union services nationwide

Customers can now send money and pay bills at Total Wireless stores nationwide, as the chain adds Western Union's cash-based services.

By Karen Joy Bacudo • 3 min read • Last week
Personetics & Plaid team up to boost bank engagement
Fintech

Personetics & Plaid team up to boost bank engagement

Banks could keep customers on their own apps more easily as Personetics and Plaid combine account data to flag savings and debt moves.

By Karen Joy Bacudo • 5 min read • Last week
UK shoppers demand personalised rewards in loyalty schemes
Customer Relationship Management

UK shoppers demand personalised rewards in loyalty schemes

Retailers face pressure to make rewards more relevant, after a survey found 79% of UK shoppers want personalised loyalty offers and many feel no different.

By Karen Joy Bacudo • 4 min read • Last week
Synchrony & OpenAI launch discoverability & innovation tie-up
Data Protection

Synchrony & OpenAI launch discoverability & innovation tie-up

The tie-up could push financing offers and rewards directly into AI shopping, testing whether shoppers will use credit inside ChatGPT.

By Karen Joy Bacudo • 4 min read • Last week
Accenture Song finds Kiwi brands still failing promises
Digital Transformation

Accenture Song finds Kiwi brands still failing promises

A new survey suggests customer frustration is nudging more New Zealand shoppers towards AI tools, even as brands struggle to rebuild trust.

By Sean Mitchell • 5 min read • Last week