CMOtech India - Technology news for CMOs & marketing decision-makers

Customer retention stories - Page 2

Customer shop attendant handshake shopping bags hearts retail loyalty

Emotional connections key as brands rethink loyalty strategies

Last month
#
customer retention
A study of 400 European brands reveals that emotional connections, not just discounts, are crucial for loyalty in an era of membership fatigue.
Speech bubbles transforming into colorful data visualizations customer feedback insights

Amplitude unveils AI tool to turn feedback into clear insights

Last month
#
customer retention
Amplitude launches AI Feedback, a tool that uses AI to turn scattered customer feedback into clear, actionable insights across multiple channels.
Uk suburban delivery vans couriers packages happy pet owners logistics

Tails.com partners with metapack to boost delivery efficiency

Last month
#
customer retention
Tails.com partners with Metapack to enhance delivery options and operational control, boosting service reliability as orders grow across the UK.
Colorful online shopping laptops phones festive digital wallet ai assistant

AI, social media & flexible payments to drive festive shopping

Last month
#
customer retention
AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.
Ps simon hayward

Three signs your company is heading for the customer support squeeze

Last month
#
customer retention
Businesses face a customer support squeeze as rising effort, agent overload, and scale pressures threaten growth and customer loyalty.
Online customer using digital wallet seamless one tap checkout laptop

Exactly.com launches Apple Pay Express Checkout to cut cart abandonment

Last month
#
customer retention
Exactly.com has launched Apple Pay Express Checkout, letting UK merchants offer one-tap payments to reduce online cart abandonment and speed up sales.
Line graph multiple rising curves gamer avatars customer retention market growth gaming sector

What do good cohorts actually look like?

Fri, 31st Oct 2025
#
customer retention
PvX reveals most teams misjudge scaling, showing top cohorts reach >150% net ROAS by M12, highlighting consistency and long-term growth over fast payback.
Declining bar graph traditional digital banner ads fading ai entertainment us

Forrester forecasts 30% cut in display ad spend by 2026

Thu, 30th Oct 2025
#
customer retention
Forrester predicts a 30% cut in display ad spend by 2026 as audiences shift to entertainment platforms and AI search reshapes marketing budgets.
Australian retail store returns counter digital surveillance camera and data analytics

To tackle returns fraud, Aussie retailers need smarter - not stricter - policies

Thu, 30th Oct 2025
#
customer retention
Australian retailers face rising returns fraud yet must adopt smarter tech-driven policies over stricter rules to protect loyal customers and retain sales.
Ps   nicole buisson   headshot

Turning peak season buyers into lifetime customers

Tue, 28th Oct 2025
#
customer retention
Australian retailers gear up for a $166 billion peak season, focusing on savvy inventory and loyalty strategies to turn seasonal buyers into lifetime customers.
Digital marketing workspace monitors graphs charts collaboration data driven

Auxia unveils AI-native marketing platform with unified workspace

Mon, 27th Oct 2025
#
customer retention
Auxia launches a redesigned AI marketing platform with a unified workspace, integrating content, decisioning, and insights for streamlined campaigns.
Disappointed customer bank building faded cracked trust service symbols singapore banking

Most Singapore banks fall short of brand promises, says Forrester

Thu, 23rd Oct 2025
#
customer retention
Forrester's Total Experience Score reveals most Singapore banks fail to deliver customer experiences matching their brand promises, with Citibank and DBS leading.
Ps callum eade

PagerDuty appoints Callum Eade to accelerate APAC sales growth

Tue, 21st Oct 2025
#
customer retention
PagerDuty appoints Callum Eade as VP of APAC Sales to drive growth after the region’s strongest quarterly performance in over three years.
Smartphone financial graphs cash flow small business owners modern office

Wayflyer launches Hosted Capital to embed financing in apps

Fri, 17th Oct 2025
#
customer retention
Wayflyer launches Hosted Capital, enabling platforms to embed finance offers directly into apps, boosting revenue and easing access to funding for businesses.
Business professionals collaborating sales marketing data charts conference

Sales streaming vs. sales seeking: How RevOps just became B2B’s most important team

Thu, 9th Oct 2025
#
customer retention
RevOps teams now lead B2B sales success by uniting marketing and sales, boosting win rates by 59% and cutting GTM costs by 30%, says Boston Consulting Group.
Interconnected data nodes human head real time data flow customer insights

Teradata launches AI-driven customer intelligence package to boost CX

Wed, 8th Oct 2025
#
customer retention
Teradata launches Autonomous Customer Intelligence, an AI-driven package to transform customer data into real-time actions, boosting CX at enterprise scale.
Network interconnected customer profiles data charts ai brain central node

Teradata launches AI-driven customer intelligence for real-time CX

Wed, 8th Oct 2025
#
customer retention
Teradata launches Autonomous Customer Intelligence, an AI-driven software turning raw data into real-time customer actions to enhance experience and loyalty.
Australian small business team celebrating achievement with cake and balloons

Australian businesses urged to celebrate milestones for morale

Fri, 3rd Oct 2025
#
customer retention
Research shows 79% of Australian small businesses linking milestone celebrations with better performance, yet only 21% take time to mark achievements.
Ps   rob tarkoff   headshot

Rob Tarkoff appointed CEO as Seismic enters next growth phase

Fri, 3rd Oct 2025
#
customer retention
Rob Tarkoff has been appointed CEO of Seismic, succeeding co-founder Doug Winter, as the company enters a new phase of growth and innovation.
Australian shopkeeper helping smiling customer at brightly lit counter

Australian consumer loyalty hinges on trust & service quality

Wed, 1st Oct 2025
#
customer retention
Australian consumer loyalty relies heavily on trust and high-quality service, with 86% likely to abandon brands after poor customer support experiences.