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LiveRamp stories

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LiveRamp unveils AI agents & expanded integrations for marketers

Last month
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LiveRamp launches AI tools enabling marketers to use autonomous agents with secure data access, plus new integrations including Netflix for smarter campaigns.
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Google unveils Gemini 2.5 updates for enhanced AI on Vertex

Thu, 22nd May 2025
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Google upgrades Gemini 2.5 AI on Vertex AI, boosting reasoning, security, and efficiency for enterprises with features like Deep Think and thought summaries.
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Yahoo unveils Conversion API to boost ad tracking accuracy

Fri, 2nd May 2025
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Yahoo DSP has unveiled Yahoo CAPI, a Conversion API that unifies online and offline ad tracking, boosting campaign insights and attribution by up to 50%.
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Kantar & LiveRamp expand partnership for ad targeting

Fri, 29th Nov 2024
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Kantar and LiveRamp have broadened their partnership, enabling advertisers to better target online campaigns using Kantar's consumer data across key markets.
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LiveRamp enhances AI with new Perplexity, Chalice deals

Fri, 11th Oct 2024
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LiveRamp has unveiled new AI capabilities via partnerships with Perplexity and Chalice, aimed at enhancing marketing effectiveness and consumer engagement.
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Yahoo & LiveRamp partner to expand cookieless ad solutions

Thu, 25th Jul 2024
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Yahoo has teamed up with LiveRamp to introduce cookieless ad solutions globally, giving major publishers like News Corp and Seven West Media access to enhanced identity tools.
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Databricks announces partnerships to boost data sharing

Fri, 7th Jun 2024
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Databricks partners with industry giants like Shutterstock, T-Mobile, and Tableau to enhance data sharing and collaboration using Delta Sharing.
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LiveRamp set to launch its new marketing platform in the APAC market

Fri, 8th Mar 2024
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LiveRamp is set to launch its newest generation platform in the APAC market, aiming to enhance the end-to-end marketing lifecycle with features such as a simplified user interface, cross-cloud interoperability, and a partner marketplace.
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LiveRamp acquires data clean room provider Habu for USD $200 million

Mon, 22nd Jan 2024
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LiveRamp has purchased leading data clean room provider Habu in a USD $200 million deal, aiming to boost its global data collaboration capabilities and offer clients enhanced cross-cloud services.
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Snowflake unveils enhanced tech to simplify machine learning model development

Thu, 2nd Nov 2023
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Snowflake introduces advanced tech tools to streamline machine learning model development, boosting productivity and collaboration.
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Yahoo partners with LiveRamp to boost advertising reach and interoperability

Mon, 23rd Oct 2023
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Yahoo is expanding its partnership with data collaboration platform LiveRamp to enhance advertising reach and interoperability.
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LiveRamp unveils advanced clean room and cloud-first identity solutions

Wed, 11th Oct 2023
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LiveRamp introduces new features offering skilled first-party data utilization and enhanced data collaboration.
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LiveRamp and Pinterest enhance advertisement opportunities

Thu, 10th Aug 2023
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LiveRamp expands partnership with Pinterest to offer global integration for advertisers, reaching audiences seamlessly on Pinterest's platform.
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OpenX and LiveRamp expand from the US into Australia

Wed, 10th Mar 2021
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OpenX and LiveRamp expand partnership in Australia to enable local marketers with audience targeting solutions.
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LiveRamp launches new Safe Haven platform for data collabs

Tue, 10th Mar 2020
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LiveRamp has launched the new platform with the intention of enabling secure data collaboration between global brands and their partners.
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LiveRamp brings data-driven marketing platform to Australia

Wed, 23rd May 2018
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IdentityLink is a marketing solution that aims to ethically enable clients to target consumers and clients at the right time and in the right way.