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Photography stories

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OWC launches first certified Thunderbolt 5 SSD enclosure

Last week
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data protection
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pc hardware
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digital media
OWC unveils Thunderbolt 5 RAID enclosure for DIY NVMe drives, targeting 8K workflows with up to 32TB capacity and 6622MB/s speeds.
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MacDrive 12 adds encrypted APFS support for Windows

Last week
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storage
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data protection
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encryption
MacDrive 12 brings encrypted APFS read and write support to Windows, easing cross-platform file access for mixed Mac and PC teams.
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Lexar Udaan 2.0 in Thailand to reward India partners

This month
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storage
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gaming
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surveillance
Lexar to reward top Indian partners at Thailand meet as it unveils gaming, AI and creator storage products for a fast-growing market.
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Microsoft launches three new MAI AI models for Foundry

This month
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genai
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ai
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ai ethics & governance
Microsoft expands its in-house AI push with three Foundry models for speech, voice and images, as WPP signs on to test the new tools.
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Adobe adds custom models to Firefly in public beta

Last month
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saas
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martech
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physical security
Adobe has opened Firefly Custom Models to public beta, letting creators train image generation on their own styles while unifying AI tools.
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Adobe chief Shantanu Narayen to step down amid AI shift

Last month
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saas
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digital transformation
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martech
Adobe boss Shantanu Narayen to step down as chief executive after 18 years, staying on as chair while the group navigates the AI era.
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Lessons from IIIT-B: Building an ecosystem where women thrive, not just survive

Last month
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edutech
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digital entertainment
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clean technologies
IIIT-Bangalore's gender-equal campus shows how thoughtful policy and support can help women in tech thrive, on campus and beyond.
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WD unifies creator storage range under G-DRIVE brand

Fri, 20th Feb 2026
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storage
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data protection
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dr
WD is unifying its creator-focused external storage under the G-DRIVE name, phasing out SanDisk Professional branding across the range.
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HP merges OMEN into HyperX, unveils new flagship gaming gear

Tue, 6th Jan 2026
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gaming
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martech
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digital entertainment
HP folds OMEN into HyperX with a unified gaming brand, debuting a powerhouse MAX 16 laptop, QD‑OLED monitor and brain‑sensing headset.
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OM SYSTEM launches OM-5 Mark II camera & pro lens in India

Thu, 25th Sep 2025
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photography
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creative technologies
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cameras
OM SYSTEM debuts the OM-5 Mark II camera and M.ZUIKO 50-200mm F2.8 IS PRO lens in India, targeting outdoor photographers this festive season.
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PlexusAV appoints Tommy Tran as Global Marketing Manager

Fri, 4th Apr 2025
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martech
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branding
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seo
PlexusAV has appointed Tommy Tran as Global Marketing Manager, aiming to leverage his extensive experience across various industries to enhance its AV-over-IP marketing.
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Photoshelter unveils new tool to streamline UGC collection

Fri, 28th Feb 2025
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cx
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martech
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marketing
PhotoShelter has launched its UGC Management tool, enabling brands and teams to easily collect and utilise user-generated content to enhance engagement.
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Adobe celebrates 35 years of Photoshop with new series

Thu, 20th Feb 2025
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martech
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ai
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visual effects
Adobe is celebrating 35 years of Photoshop with a new series featuring industry professionals, reflecting on its revolutionary impact since 1990.
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Adobe introduces AI enhancements to Lightroom tools

Thu, 13th Feb 2025
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martech
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ai
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adobe
Adobe has launched significant updates to Lightroom and Adobe Camera Raw, featuring AI-driven tools like Adaptive Profiles and Distraction Removal to enhance photo editing.
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Adobe Lightroom named 2024 Mac App of the Year by Apple

Fri, 13th Dec 2024
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apple
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mac app store
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photography
Adobe Lightroom has been named the 2024 Mac App of the Year by the Apple App Store Awards, recognised for its exceptional design and user experience.
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Apple unveils M4 Pro & M4 Max chips with new features

Thu, 31st Oct 2024
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gaming
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digital entertainment
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ai
Apple has unveiled its latest M4 Pro and M4 Max chips, enhancing Mac performance with cutting-edge technology and promising increased power efficiency.
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Revealed: Adobe's groundbreaking updates for Photoshop, Illustrator

Wed, 16th Oct 2024
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martech
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genai
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ai
Adobe unveils transformative updates to Photoshop and Illustrator, enhancing creative workflows for professionals in various industries with advanced tools and features.
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Adobe elevates Frame.io with new camera partnerships

Tue, 15th Oct 2024
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martech
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google
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nikon
Adobe unveils the next generation of Frame.io, enhancing collaboration with Canon, Nikon, and Leica, streamlining workflows for creatives globally.
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Adobe study shows rising concerns over election misinformation

Fri, 20th Sep 2024
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martech
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ai
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government
A study by Adobe reveals 94% of US consumers worry about election misinformation, urging transparency and tools to verify digital content authenticity.
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Kingston unveils NV3 SSD with speeds up to 6,000MB per second

Thu, 5th Sep 2024
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gaming
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digital entertainment
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notebook
Kingston Technology launches the NV3 PCIe 4.0 NVMe SSD, boasting read/write speeds up to 6,000/5,000MB/s and capacities from 500GB to 4TB, aimed at creators and gamers.