Public Relations stories
![Story image](../../../../../uploads/story/2024/07/02/preview_techday_218f8db1fcc9c03055fb.webp)
Indonesian rupiah slump impacts smartphone prices & sales strategies
Tue, 2nd Jul 2024
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sales
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indonesia
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public relations
The depreciation of Indonesia's rupiah by 5.67% in 2024 may lead to higher smartphone prices, as 78.6% of consumers express concerns about cost increases, a SEQARA survey reveals.
![Story image](../../../../../uploads/story/2024/05/22/preview_AZK_CUSTOMER_CATALYST.webp)
Customer Catalyst launched to help tech marketers with video content
Wed, 22nd May 2024
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data analytics
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martech
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digital entertainment
AZK Media launches Customer Catalyst to meet growing demand for high-quality video content, aiming to boost conversions and customer acquisition in the APAC region.
![Story image](../../../../../uploads/story/2024/05/09/preview_img-0IqizYE2tH4hnwzL52f6pdGf.webp)
Sphere PR launches bespoke cyber-crisis comms service on 18th anniversary
Thu, 9th May 2024
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martech
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advanced persistent threat protection
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breach prevention
For its 18th anniversary, Sydney-based Sphere PR unveils a customised cyber-crisis communications service, underscoring its expertise in tech security PR in Australia and New Zealand.
![Story image](../../../../../uploads/story/2024/04/30/preview_img-PlaNog08M8IV90yLLTUSHbBp.webp)
Recognition Group launches Sovereign for defence sector support
Tue, 30th Apr 2024
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ai
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public relations
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digital marketing
The Recognition Group unveils Sovereign, a new agency tailored to buoy defence and aerospace suppliers in Australia.
![Story image](../../../../../uploads/story/2024/04/10/preview_img-ND9oA0KLrREiOEmL7w6X7tEK.webp)
City University partners with Vested to support new talent
Thu, 11th Apr 2024
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edutech
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public relations
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internships
City, University of London partners with financial services consultancy Vested to deliver a series of initiatives to support new talent joining the industry.
![Story image](../../../../../uploads/story/2024/01/15/preview_JacobAnnesley_Headshot2.webp)
Jacob Annesley joins Gate 7 as Director of Public Relations & Content
Mon, 15th Jan 2024
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gaming
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digital entertainment
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xbox
Gate 7 has bolstered its team with the addition of experienced figure, Jacob Annesley, as the new Director of Public Relations and Content, marking a strategic advance towards innovation in destination marketing.
![Story image](../../../../../uploads/story/2023/12/12/preview_img-lBvQRCMLw5BY3aTOgTy96dup.webp)
Blue Connections IT earns carbon neutral certification for second year
Tue, 12th Dec 2023
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cartech
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solar power
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blue connections
Blue Connections IT secures Climate Active Carbon Neutral Standard certification consecutively, underlining its sustainable operations pledge.
![Story image](../../../../../uploads/story/2023/11/08/preview_profile_pic_cropped.webp)
KnowBe4 appoints Cindy Zhou as Chief Marketing Officer
Wed, 8th Nov 2023
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ransomware
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cx
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martech
KnowBe4 has named Cindy Zhou as its Chief Marketing Officer, entrusting her with spearheading the firm's global marketing, PR, and sales strategies.
![Story image](../../../../../uploads/story/2023/10/19/preview_Meg_Oleary-Tenable_CMO(2).webp)
Tenable appoints Cybersecurity Expert Meg O'Leary as Chief Marketing Officer
Thu, 19th Oct 2023
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cybersecurity
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public relations
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messaging
Tenable appoints renowned cybersecurity expert Meg O'Leary as Chief Marketing Officer to spearhead worldwide marketing structure.
![Story image](../../../../../uploads/story/2023/10/04/preview_archetype(2).webp)
TechDay severs ties with Archetype: A cautionary tale of mismanagement & unethical requests
Wed, 4th Oct 2023
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techday
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public relations
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archetype
TechDay ends a 17-year tie with PR firm Archetype over unethical requests, marking a dramatic shift in media-PR dynamics.
![Story image](../../../../../uploads/story/2023/08/19/preview_Neelam_Sandhu.webp)
BlackBerry appoints Neelam Sandhu as CMO
Fri, 18th Aug 2023
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smartphones
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cybersecurity
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social media
BlackBerry appoints Neelam Sandhu as Chief Marketing Officer, responsible for leading marketing and corporate sustainability efforts.
![Story image](../../../../../uploads/story/2023/08/15/preview_Mel_Culen2(2).webp)
Hotwire appoints Melissa Cullen as MD for Comms, APAC
Tue, 15th Aug 2023
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hotwire
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public relations
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growth
Hotwire appoints Melissa Cullen as MD of Communications, APAC, expanding their reputation and relationship services across the region.
![Story image](../../../../../uploads/story/2023/06/15/preview_Rachel_Thornton_1200x677(2).webp)
Fivetran appoints Rachel Thornton as CMO
Wed, 14th Jun 2023
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public relations
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fivetran
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event
Rachel Thornton joins Fivetran as the new Chief Marketing Officer, bringing 25 years of B2B tech experience from companies like Amazon and Salesforce.
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Versa Networks appoints Dan Maier as CMO
Thu, 30th Mar 2023
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saas
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casb
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sase
Versa Networks, a unified secure access service edge (SASE) provider, has hired Dan Maier as its new Chief Marketing Officer.
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Big Data Exchange appoints Deepa Swaminathan as Marketing Vice President
Fri, 14th Oct 2022
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virtualisation
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informatica
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citrix
Big Data Exchange (BDx) hires Deepa Swaminathan as Marketing VP during a critical period as the company launches BDx Indonesia and expands in APAC.
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Boomi expands leadership with new executives
Fri, 17th Jun 2022
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saas
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open source
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red hat
Cloud-based technology company Boomi appoints new leadership team, including CFO, CRO, CMO, PR support, and DEI talent acquisition lead.
![Story image](../../../../../uploads/story/2017/05/05/preview_ThinkstockPhotos-624695614.webp)
Symbiosis: How PR done well can make the press better
Fri, 5th May 2017
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data analytics
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ai
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big data
In an ICT industry bursting with innovation and new ideas, being perceived as a reliable source of information is critical in developing trust.
![Story image](../../../../../uploads/story/2014/12/05/preview_Kate_Burleigh1.webp)
Intel ANZ channel, marketing manager takes top role
Fri, 13th Apr 2012
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intel
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public relations
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anz
Kate Burleigh steps up as Intel's new ANZ general manager, succeeding Philip Cronin who moves to APAC director of regional sales and business development.
![Story image](../../../../../uploads/story/2014/12/05/preview_Social-Media-Collage.webp)
Companies still don’t get social media
Wed, 1st Dec 2010
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data analytics
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social media
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bi
Businesses are still failing to use social media properly, and many remain unconvinced of its usefulness, according to two new surveys.