CMOtech India - Technology news for CMOs & marketing decision-makers

Sustainability stories - Page 2

Sustainablilty in the tech sphere can also be described as Green IT and involves the use, distribution and creation of IT technology that has positive impacts on the environment. With close links to ESG, organisations need an informed strategy, engaged employees and positive leadership to achieve successful and sustainable outcomes.

Sustainable tech also involves reducing the negative impacts of manufacturing, use, and end-of-life handling, both of which relate to physical hardware and software.
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APDCA launches sustainable digital infrastructure accord

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APDCA unveils first APAC-wide sustainability baseline for data centres, backed by 11 firms, as governments weigh rising power and water demand.
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Companies grow quieter as polarisation reshapes PR

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USC Annenberg survey finds companies are becoming more selective in public debate as polarisation boosts the clout of communication teams.
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Data centres should be built as civic assets to balance AI

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Experts are urging data centres be planned as civic infrastructure using digital modelling to balance booming AI demand.
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FedEx opens first on-site solar hub at Shanghai airport

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FedEx expands Asia-Pacific green push with Shanghai airport solar hub, as it cuts emissions, boosts electric vehicles and deploys digital tools.
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AI surge strains data centres over power & capacity

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AI boom pushes UK data centres towards grid limits as operators warn of power, cooling and supply chain strains.
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DCL launches cleaner backup power system for data centres

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DCL unveils a compact emissions control system for diesel and HVO backup engines, targeting NOx cuts at data centres across Europe.
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Salute & Ecolab add cooling service for AI centres

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Salute and Ecolab join forces to streamline liquid cooling for AI data centres, integrating Cooling-as-a-Service into chip-level ops.
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Points, personalisation and innovation: How industry leaders are redefining loyalty

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AI is turning loyalty members into “segments of one”, as Asia Pacific leaders shift from flashy tech to invisible, always-relevant rewards.
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Firmus appoints three directors for AI infrastructure push

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Firmus adds three seasoned directors to steer governance and growth as it scales energy-efficient AI infrastructure across the region.
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Arduino, Qualcomm launch Hackster contest for UNO Q

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Arduino and Qualcomm launch a global Hackster contest around the new AI-focused UNO Q board, giving away 300 units to developers.
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Extreme wins first EPEAT registry for network gear

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Extreme becomes first networking vendor with EPEAT-listed switches and Wi-Fi 7 access points, boosting its appeal in sustainability-led tenders.
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HCLTech wins Ethisphere ethics accolade for third year

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HCLTech has been named one of Ethisphere's 2026 World's Most Ethical Companies, securing the ethics accolade for a third consecutive year.
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Generational divides shape how shoppers use green data

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Millennials, Gen Z and Baby Boomers want very different green data, forcing brands to tailor sustainability messaging by age group.
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Lwart expands Rimini Street support to SAP & VMware

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Lwart extends Rimini Street support to SAP and VMware to cut licensing pressure, avoid forced upgrades and refocus IT on operations.
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ZutaCore debuts single-slot liquid cooling for PCIe AI GPUs

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ZutaCore unveils OmniTherm single-slot, waterless liquid cooling for Nvidia RTX PRO 6000 Blackwell GPUs to boost dense PCIe AI servers.
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ZEDEDA, Submer unveil liquid-cooled modular edge AI

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ZEDEDA and Submer unveil modular liquid‑cooled edge AI pods, packs and containers to run GPU inference in harsh, remote industrial sites.
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Why brand visibility is the most critical metric in today's AI-driven world

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As AI transforms search, traditional marketing metrics lose clout, making always-on brand visibility the new make-or-break advantage.
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Salute & Phaidra unite to boost AI data centre cooling

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Salute and Phaidra partner to blend AI-driven data centre controls with liquid cooling operations as operators ramp high-density AI loads.
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Dell debuts Premium 14 & 16 laptops with Intel AI chips

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Dell debuts 14in and 16in Premium laptops with OLED screens, Intel Core Ultra chips and RTX graphics, targeting power users and creators.
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Apple unveils AirPods Max 2 with H2 chip & new audio tech

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Apple unveils AirPods Max 2 with H2 chip, improved noise cancellation, creative tools and Live Translation, starting at AUD $999 in Australia.