CMOtech India - Technology news for CMOs & marketing decision-makers

Latest news

Erica

Spalba appoints Erica Seo as Business Head for APAC

Today
#
digital transformation
#
google
#
youtube
Spalba names Erica Seo Business Head for APAC as it accelerates regional expansion, with Singapore set to anchor Southeast Asia operations.
730

Hyland appoints Tracy Roccasalva as Marketing Chief

Today
#
document management
#
digital transformation
#
ecm
Hyland names Tracy Roccasalva as Chief Marketing Officer to bolster its AI-led Agentic Enterprise push and expand in enterprise content management.
Peeyoosh

The critical role of data governance as agentic AI grows

Today
#
data protection
#
digital transformation
#
data privacy
How data governance must adapt as agentic AI shifts from advising to acting, with boards urged to set guardrails and oversight.
Adobe experience

Adobe adds agent tools to Experience Manager Forms

Today
#
cx
#
martech
#
rpa
Adobe rolls out agent-based tools for Experience Manager Forms, adding smarter creation, discovery and conversational completion features.
Connected tv remote broadcast waves smart tvs asia europe

Teads & LG Ad Solutions expand CTV pact across APAC

Yesterday
#
uc
#
martech
#
digital entertainment
Teads and LG Ad Solutions widen connected TV partnership across APAC and Europe, adding markets and a single buying route for LG Smart TV inventory.
Flux result f84801b6 d2ed 4728 a28b e94d64d44992

team.blue rolls out AI tools across its business brands

Yesterday
#
saas
#
data protection
#
data analytics
team.blue widens AI push with new tools for booking, compliance, website creation and data analysis across four brands.
Josip begi%c4%87

AI referrals convert nearly three times better than search

Yesterday
#
martech
#
commerce systems
#
genai
Lebesgue data from 35,000 eCommerce brands suggests AI-driven visits arrive with stronger purchase intent than standard search traffic.
Flux result 9fc514b2 af85 4241 9abf 50757b572d48

Akeneo spring release links product data to market signals

Yesterday
#
digital transformation
#
martech
#
commerce systems
Akeneo's Spring Release adds AI discovery and marketplace feedback to product records, aiming to help retailers update catalogue data in real time.
Email attachment20260425 1096798 ao621b

Format-3 wins Webby Award for The Pendragon Cycle site

Yesterday
#
cx
#
martech
#
marketing
London studio Format-3 lands a Webby Award for an immersive Television, Film and Streaming site for The Pendragon Cycle.
683

Markable launches free creator tier as social commerce grows

Last week
#
cx
#
martech
#
rpa
Markable opens free creator tier and adds AI shopping tools as it targets a fast-growing social commerce market.
Flux result a50830ec 8057 4f67 b9a4 e4952a5168e4

Mars expands Google Cloud AI tie-up with Gemini Enterprise

Last week
#
manufacturing
#
digital transformation
#
rpa
Mars broadens Google Cloud tie-up, making Gemini Enterprise the core AI layer for employees as it pushes unified search, custom agents and faster workflows.
670

Automotive microcontroller market set to hit USD $15.1bn

Last week
#
cartech
#
supply chain
#
cybersecurity
Automotive microcontroller demand set to rise as software-led vehicles, electrification and advanced safety systems boost chip use.
665

Crompton launches Ameo Pro air fryer for even cooking

Last week
#
food technology
#
retail distribution
#
lighting
Crompton bets on smarter air frying with Ameo Pro launch in India as it targets busy households seeking faster, more even cooking.
Flux result 4100cdfb b469 4393 ba16 31ef2f8c06b0

WPP integrates Google Earth AI into marketing platform

Last week
#
data protection
#
data analytics
#
cx
WPP expands Google partnership with Earth AI to sharpen local ad planning using weather, traffic and neighbourhood data across its marketing platform.
Flux result 818f31d0 68dc 4523 a9e0 4b309bc45369

Seedtag launches NeuroX contextual ad exchange for brands

Last week
#
ai
#
digital media
#
ml
Seedtag opens NeuroX exchange to let agencies and brands buy on content cues as privacy changes reshape programmatic advertising.
654

Zopper appoints Rahul Singh as Chief Financial Officer

Last week
#
saas
#
agricultural technology
#
data analytics
Zopper names Rahul Singh as Chief Financial Officer to steer financial planning, investor relations and governance as the insurtech scales in India.
Aparna

World IP Day: Why IP is the backbone of sporting brands' success

Last week
#
gaming
#
blockchain
#
physical security
World IP Day spotlights how sports brands' trademark wars, NFT disputes and licensing fights underpin billions in commercial value.
Flux result 969fc530 3523 418c a84d 21c4fc63fb6a

impact.com deepens YouTube tie-up for creator marketing

Last week
#
martech
#
digital entertainment
#
youtube
impact.com expands YouTube integration to give brands and agencies a single system for creator campaign management and verified performance tracking.
Hsann

Pepperstone Crypto: Digital assets go mainstream as investors take control of financial future

Last week
#
crypto
#
fintech
#
blockchain
Pepperstone Crypto says digital assets are moving into the mainstream as regulation, ETFs and younger investors reshape how traders access markets.
Email attachment20260424 121449 s613ac

OpenAI rolls out GPT-5.5 with coding & research gains

Last week
#
devops
#
data analytics
#
digital transformation
OpenAI rolls out GPT-5.5 to ChatGPT and Codex users, touting stronger coding, research and office-work performance with tighter safety controls.