CMOtech India - Technology news for CMOs & marketing decision-makers
Story image

Business Next launches AI platform for India's BFSI sector

Fri, 22nd Nov 2024

Business Next has launched India's first artificial intelligence (AI) agent platform, AGENTNEXT, with the goal of modernizing the banking, financial services, and insurance (BFSI) sector. This platform is poised to transform the industry by addressing inefficiencies and streamlining processes through AI integration.

AGENTNEXT is designed to handle up to 60-70% of routine tasks traditionally managed by human employees. By automating these repetitive processes, the platform allows staff to focus on more complex and strategic issues that require critical thinking and human judgment. This shift is expected to enhance productivity while enabling businesses to offer a more personalized and efficient customer experience.

One of the standout features of AGENTNEXT is its ability to provide innovative solutions such as personalized banker assistants and AI-powered contact centers.

These advancements are set to revolutionize key areas like sales, marketing, lending, and customer service by introducing greater efficiency, precision, and responsiveness. For instance, AI assistants can offer tailored financial advice or streamline customer interactions, reducing waiting times and improving satisfaction.

The platform's core technology includes the Thinking Brush engine, a sophisticated AI tool specifically designed to tackle complex financial scenarios with high accuracy. This engine ensures that financial institutions can process large volumes of data, make precise predictions, and deliver informed insights without compromising on critical aspects like security and compliance.

According to Business Next, AGENTNEXT is not just an automation tool but a comprehensive solution aimed at helping banks and financial institutions operate more efficiently in a fast-evolving market. The emphasis on security and regulatory adherence has been a cornerstone of the platform's development, ensuring that it aligns with industry standards and builds trust among stakeholders.

Nishant Singh, Founder and CEO of Business Next, emphasized the platform's potential, stating, "AGENTNEXT is a major step forward for India's BFSI sector. It's designed to meet the specific challenges of our market and will help banks and financial institutions work smarter and faster while maintaining the highest standards of security and compliance."

In addition to its technical capabilities, AGENTNEXT offers businesses the flexibility to adapt to their specific requirements through its no-code Agent Studio.

This feature allows companies to create bespoke AI agents or customize existing ones to meet their unique operational needs. Such adaptability is crucial for staying competitive in a sector where customer expectations and regulatory frameworks are constantly evolving.

For instance, financial institutions can use Agent Studio to develop AI assistants tailored to their workflows, ensuring that tasks like loan processing, account management, or fraud detection are handled seamlessly. Moreover, the platform's adaptability ensures compliance with guidelines set by regulatory bodies, such as the Reserve Bank of India (RBI), providing a robust framework for secure and lawful AI deployment.

The launch of AGENTNEXT marks a significant milestone in the BFSI sector's digital transformation journey.

As the industry continues to grapple with increasing customer demands, regulatory pressures, and the need for operational efficiency, AI-driven platforms like AGENTNEXT could play a pivotal role in shaping its future. By bridging the gap between technology and human expertise, Business Next aims to empower institutions to achieve more with less, paving the way for a smarter and more resilient financial ecosystem.

Follow us on:
Follow us on LinkedIn Follow us on X
Share on:
Share on LinkedIn Share on X