CMOtech India - Technology news for CMOs & marketing decision-makers

Creative Technologies stories - Page 3

Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.

With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
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Gen X influencers spark brand interest as social media booms
Tue, 29th Apr 2025
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Gen X influencers aged 45+ are gaining traction as brands invest in mid-life creators to engage diverse audiences across TikTok, Instagram, and Facebook.
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Adobe Express adds AI video tools for easy content creation
Fri, 25th Apr 2025
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Adobe unveils AI-powered video tools in Adobe Express, enhancing content creation with features like Clip Maker and Generate Video for professionals and businesses.
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Adobe unveils new Firefly app with expanded AI content tools
Fri, 25th Apr 2025
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Adobe unveils updated Firefly app, integrating AI tools and models from Google Cloud and OpenAI to enhance creative content generation across media.
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AI marketing stacks reshape creativity across global markets
Sat, 19th Apr 2025
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Global marketing teams are reshaping strategies with AI tools; the US leads with 31.1M ChatGPT searches, while Australia and India embrace creative, design-led stacks.
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L'Oréal adopts AI from Google Cloud to enhance marketing
Thu, 10th Apr 2025
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L'Oréal is harnessing Google Cloud's AI to revolutionise its marketing, enabling rapid content creation and inspiring localised brand storytelling.
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Adobe unveils AI integration plans for creative workflow boost
Thu, 10th Apr 2025
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Adobe unveils its ambitious plan for integrating AI agents across its product suite, aiming to revolutionise creativity and streamline workflows for users.
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Singapore SMEs face challenges in digital transformation
Thu, 10th Apr 2025
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A recent TDCX survey reveals that Singapore's SMEs struggle with digital transformation, facing challenges in skills, content creation, and competition.
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AI platform Glu launches to streamline ecommerce creativity
Wed, 9th Apr 2025
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Glu, an AI-driven platform for ecommerce, has officially launched in the Asia-Pacific, promising to streamline content creation and enhance brand consistency.
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PlexusAV appoints Tommy Tran as Global Marketing Manager
Fri, 4th Apr 2025
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PlexusAV has appointed Tommy Tran as Global Marketing Manager, aiming to leverage his extensive experience across various industries to enhance its AV-over-IP marketing.
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Contentful enters DXP market with new AI features, partners
Fri, 4th Apr 2025
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Contentful has launched new features and partnerships to enhance its content management system, marking its entry into the fast-evolving Digital Experience Platform space.
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Adobe unveils AI tools to enhance Premiere Pro editing
Thu, 3rd Apr 2025
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Adobe has unveiled Generative Extend in Premiere Pro, enhancing video editing with AI-powered features like Media Intelligence and Caption Translation.
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HighPoint launches RS654x Series NVMe RAID enclosures
Thu, 3rd Apr 2025
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HighPoint Technologies has unveiled the RS654x Series NVMe RAID enclosures, offering robust external storage solutions aimed at media professionals and high-performance computing.
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KOMI Group promotes key executives amidst strong growth
Tue, 1st Apr 2025
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KOMI Group from Manchester has promoted three executives as it celebrates a 45% surge in annual turnover, supporting its ambitious growth strategy.
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Navigating the ethics of AI in business writing
Fri, 28th Mar 2025
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As AI tools revolutionise business writing, PR professionals must address ethical challenges like authenticity, accuracy, and job security in communications.
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OPPO unveils Reno13 Series in New Zealand with AI features
Thu, 27th Mar 2025
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OPPO has launched the Reno13 Series in New Zealand, offering cutting-edge design and AI features, with the Reno13 Pro priced at NZD $1399.
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Knowby unveils AI platform revolutionising instruction content
Tue, 25th Mar 2025
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Knowby has unveiled Knowby AI, a groundbreaking platform that simplifies the creation of instructional content using multimodal generative AI technology.
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Adobe Summit 2025: Creativity for all as Shantanu Narayen hails ‘Golden Age’ of design
Mon, 24th Mar 2025
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At Adobe Summit 2025, CEO Shantanu Narayen declared a 'golden age of design', where AI expands creativity's reach, empowering marketers and hobbyists alike.
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Kentico unveils AIRA, its AI-driven marketing solution
Thu, 20th Mar 2025
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Kentico has unveiled AIRA, an AI-driven marketing tool designed to seamlessly integrate with existing workflows, streamlining tasks and boosting content creation.
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Game review: Assassin’s Creed Shadows (PS5)
Wed, 19th Mar 2025
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Assassin’s Creed Shadows, set in stunning Feudal Japan, offers dual protagonists and action RPG elements, blending nostalgia with fresh gameplay mechanics.
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Adobe AI: Sensei and Firefly empower the many, challenge the few
Wed, 19th Mar 2025
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As Adobe Summit unfolds in Las Vegas, anticipation grows around the potential of its AI tools, Sensei and Firefly, which could reshape creative industries.