CMOtech India - Technology news for CMOs & marketing decision-makers

Latest news - Page 19

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Optimizely named leader in Forrester Wave for EO solutions
Thu, 19th Dec 2024
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Optimizely has been named a leader in Forrester's Q4 2024 Wave report for Experience Optimisation Solutions, excelling in Strategy and Current Offering categories.
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Brightcove enhances platform with Acquia partnership
Thu, 19th Dec 2024
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Brightcove has unveiled major upgrades to its streaming platform through strategic partnerships, enhancing video content creation, distribution, and monetisation.
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Sinch predicts AI & human synergy in customer service 2025
Thu, 19th Dec 2024
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email security
Sinch predicts a transformation in digital customer communications by 2025, emphasising AI's role alongside human agents in enhancing engagement.
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Salesforce unveils Agentforce 2.0 with enhanced AI agents
Wed, 18th Dec 2024
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Salesforce has launched Agentforce 2.0, an innovative digital labour platform that enhances workforce scaling through custom AI agents and integrations.
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DuploCloud appoints Amundson & DeHart to leadership team
Wed, 18th Dec 2024
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data privacy
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gdpr
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cro
DuploCloud has appointed Matt Amundson as Chief Marketing Officer and Kelly DeHart as Chief Revenue Officer to bolster its leadership team.
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Sinch predicts 2025 trends in digital customer engagement
Wed, 18th Dec 2024
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cx
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integration
Sinch forecasts significant advancements in digital customer communications by 2025, with 80% of enterprises expected to utilise conversational AI.
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Tradebyte predicts challenges & strategies for 2025
Tue, 17th Dec 2024
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commerce systems
Tradebyte forecasts a dynamic future for eCommerce in 2025, highlighting challenges from potential U.S. protectionism and the need for European brands to adapt.
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Umbraco predicts key CMS trends for 2025 including AI focus
Tue, 17th Dec 2024
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data analytics
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digital transformation
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ecm
Umbraco forecasts that AI, personalisation, and security will shape CMS platforms in 2025, emphasising reduced carbon footprints and enhanced user experiences.
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AppsFlyer report: hybrid monetisation reshapes app revenue
Fri, 13th Dec 2024
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smartphones
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personal computing devices
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ios
AppsFlyer’s 2024 report reveals a shift towards hybrid monetization in apps, essential for optimising revenue as user acquisition costs rise.
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Study reveals emojis & phrases likely outdated by 2025
Fri, 13th Dec 2024
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social media
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emoji
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study
A new study reveals that certain emojis and phrases, including the 'enraged face', could become outdated by 2025 as digital communication shifts.
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76% of Indian workers face year-end project pile-up
Fri, 13th Dec 2024
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software development
A study by Atlassian reveals that 76% of Indian knowledge workers struggle with year-end project overload amid shifting priorities and overcommitment.
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Vapi secures USD $20 million for AI voice agent expansion
Fri, 13th Dec 2024
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customer service
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investment
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nato
Voice AI platform Vapi secures USD $20 million in Series A funding, aiming to enhance its voice agent deployment across diverse industries.
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Canto launches platform to aid in digital asset management
Thu, 12th Dec 2024
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digital transformation
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martech
Canto has launched Canto PIM, a platform aiming to simplify digital asset and product data management for brands amidst rising content demands.
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Sinch reveals insights on 2024 Black Friday shopping trends
Thu, 12th Dec 2024
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whatsapp
Sinch reports that Black Friday and Cyber Monday generated USD $118.2 billion in November 2024, highlighting consumer demand for personalised, omnichannel engagement.
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Philips launches ScreenShare for wireless content sharing
Wed, 11th Dec 2024
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edutech
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digital signage
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personal computing devices
PPDS has launched Philips ScreenShare, a new software solution enabling seamless wireless content sharing in educational and corporate spaces.
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Sitefinity enhances platform with Next.js support
Wed, 11th Dec 2024
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digital transformation
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martech
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software development
Progress has unveiled new features in its Sitefinity platform, now supporting Next.js, empowering developers to create cutting-edge digital experiences.
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AI & cybersecurity reshape business landscape by 2025
Wed, 11th Dec 2024
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digital transformation
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cloud security
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genai
The technology sector is set for a major shift in 2025, with businesses prioritising AI and cybersecurity to enhance efficiency and combat evolving threats.
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Aampe raises USD $18 million to boost AI personalisation
Wed, 11th Dec 2024
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fintech
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martech
Aampe has secured USD $18 million in Series A funding to enhance its AI agents that personalise consumer app experiences worldwide.
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LambdaTest secures USD $38m in funding for AI-Driven QA
Wed, 11th Dec 2024
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digital transformation
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LambdaTest has secured USD $38 million in funding led by Avataar Ventures, bringing its total funding to USD $108 million to enhance AI-driven QA solutions.
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Identity Digital & LinkedIn introduce custom domain offer
Fri, 6th Dec 2024
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software development
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digital marketing
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domain names
Identity Digital has teamed up with LinkedIn Premium to provide users with tools to enhance their online identities, including a website and custom domain.