CMOtech India - Technology news for CMOs & marketing decision-makers

Latest news - Page 26

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Salesforce survey reveals AI adoption hurdles for CIOs
Fri, 18th Oct 2024
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data analytics
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digital transformation
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A Salesforce survey reveals that while 84% of CIOs view AI as vital as the internet, only 11% have fully implemented it amidst significant hurdles.
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LG Electronics ranks 97th in Best Global Brands 2024
Thu, 17th Oct 2024
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digital marketing
LG Electronics has soared in brand valuation, ranking 97th in Interbrand's Best Global Brands 2024 report, valued at USD$6.5 billion, up 38.7% year-on-year.
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Barriers hinder MarTech's role in fostering customer trust
Thu, 17th Oct 2024
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personalisation
A report reveals that 91% of marketing professionals believe customer trust is vital, yet barriers prevent MarTech from fully enhancing that trust.
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Adobe unveils new GPU-powered tools with NVIDIA RTX GPUs
Thu, 17th Oct 2024
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martech
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digital entertainment
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ai
Adobe has launched new GPU-powered tools for video and 3D content creators, leveraging NVIDIA's RTX GPUs to enhance creative workflows and efficiency.
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Sitecore exceeds USD $500 million annual recurring revenue
Thu, 17th Oct 2024
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digital transformation
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ecm
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cx
Sitecore has announced it has surpassed USD $500 million in annual recurring revenue for fiscal year 2024, driven by strong demand for its digital experience platform.
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Everstage secures USD $30m in Series B funding round
Thu, 17th Oct 2024
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data analytics
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Everstage has successfully raised USD $30 million in Series B funding, led by Eight Roads Ventures, to enhance its innovative sales commission management platform.
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AI takes center stage in Adobe's new GenStudio tool
Wed, 16th Oct 2024
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Adobe has launched GenStudio for Performance Marketing, a new AI-driven tool designed to enhance the creation of personalised advertising campaigns.
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Why eCommerce brands need to rethink Black Friday/Cyber Monday
Tue, 15th Oct 2024
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martech
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ecommerce
eCommerce brands are urged to rethink their reliance on Black Friday and Cyber Monday, adopting a year-round strategy to foster customer loyalty and sustainable growth.
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Survey reveals challenges in digital asset management growth
Tue, 15th Oct 2024
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genai
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automation
An independent survey reveals most brands struggle with integrating multiple digital asset management systems, facing notable workflow and collaboration challenges.
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Adobe unveils new Firefly video model and updates image tools
Tue, 15th Oct 2024
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genai
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Adobe has unveiled the Firefly Video Model, expanding its generative AI tools for creative professionals, alongside enhanced image capabilities.
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Amplitude report reveals top products with 200% growth
Fri, 11th Oct 2024
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Amplitude's 2024 Next Hottest Products Report reveals five leading products boasting over 200% growth through effective customer engagement strategies.
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Exclusive: Founder of Buildkite reinventing CI/CD to significantly speed software delivery
Fri, 11th Oct 2024
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supply chain
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open source
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software development
Keith Pitt, the founder of Buildkite, is redefining CI/CD processes to enhance security amid rising vulnerabilities in tech environments.
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Miro unveils AI-powered Innovation Workspace for teams
Fri, 11th Oct 2024
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rpa
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open source
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productivity
Miro has launched its Innovation Workspace, an AI-driven platform designed to streamline innovation processes, marking its biggest release since 2012.
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LiveRamp enhances AI with new Perplexity, Chalice deals
Fri, 11th Oct 2024
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martech
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personalisation
LiveRamp has unveiled new AI capabilities via partnerships with Perplexity and Chalice, aimed at enhancing marketing effectiveness and consumer engagement.
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Liftoff unveils Cortex to revolutionise mobile ad campaigns
Fri, 11th Oct 2024
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digital marketing
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ml
Liftoff has launched Cortex, a machine learning platform poised to enhance mobile ad campaign performance significantly through advanced data processing techniques.
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Zendesk unveils AI suite to enhance customer service efficiency
Fri, 11th Oct 2024
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data analytics
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cx
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martech
Zendesk has unveiled a range of AI innovations aimed at enhancing customer service, including an AI Agent Builder requiring minimal training for users.
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Kingfisher adopts Fivetran to boost data operations
Fri, 11th Oct 2024
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data analytics
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cx
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martech
Kingfisher has chosen Fivetran to optimise its data operations across eight countries, dramatically reducing manual tasks and enhancing customer experience.
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Bazaarvoice launches Vibe to unify content strategies
Fri, 11th Oct 2024
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ecm
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martech
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digital marketing
Bazaarvoice has launched Vibe, a unified platform integrating social and content management, enhancing brand engagement and eCommerce success.
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Black Forest Lab upgrades FLUX.1 with NVIDIA TensorRT
Fri, 11th Oct 2024
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open source
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genai
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ai
Black Forest Lab has enhanced its FLUX.1 AI model suite with NVIDIA TensorRT, boosting performance by up to 20% for high-quality image generation.
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Growth mindset crucial for organisational success – report
Thu, 10th Oct 2024
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genai
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ai
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collaboration
A new report reveals 80% of executives believe a growth mindset is key to revenue growth, yet a gap exists between their perceptions and employees' views.