ROI stories - Page 2
![Story image](../../../../../uploads/story/2024/07/18/preview_techday_9346989e4cd76f0e62ab.webp)
The mindset and skills every SME should invest in NOW to succeed in future
Thu, 18th Jul 2024
#
data analytics
#
martech
#
ai
In a rapidly digitalising world, SMEs must invest in a future-ready mindset and essential skills like digital marketing, SEO, and data analytics to thrive.
![Story image](../../../../../uploads/story/2024/07/16/preview_techday_4fe49085041b9bda9a14.webp)
UK tech executives confident in AI skills but ROI concerns persist
Tue, 16th Jul 2024
#
devops
#
apm
#
data privacy
A new AI survey reveals 85% of UK tech leaders hail their AI skills but face budget, talent, and complexity barriers, with mixed ROI views.
![Story image](../../../../../uploads/story/2024/07/16/preview_techday_a626fcb07662d86cda01.webp)
Southeast Asian retailers boost social commerce amid challenges
Tue, 16th Jul 2024
#
data analytics
#
cx
#
martech
Shopify's Southeast Asia Retail Report 2024 reveals 68% of regional retailers will up social commerce spending amid economic challenges, driven by rising consumer engagement on platforms like TikTok.
![Story image](../../../../../uploads/story/2024/07/15/preview_techday_ea2a6a4e649feef5fd90.webp)
SmartBear introduces Zephyr Scale with no-code automation
Mon, 15th Jul 2024
#
low-code
#
ai
#
software development
SmartBear launches Zephyr Scale with no-code test automation via HaloAI on Atlassian Marketplace, promising to revolutionise software testing efficiency.
![Story image](../../../../../uploads/story/2024/07/11/preview_techday_369a4cc9d43103776bdf.webp)
AttackIQ launches Mission Control to simplify BAS management
Thu, 11th Jul 2024
#
devops
#
apm
#
cybersecurity
AttackIQ launches Mission Control, enhancing Enterprise Breach and Attack Simulation for distributed teams. The new feature aims to streamline security testing and improve ROI.
![Story image](../../../../../uploads/story/2024/07/09/preview_techday_bbed797a4e0e87d719a2.webp)
Blackpearl launches AI tool to navigate Chrome cookie changes
Tue, 9th Jul 2024
#
data privacy
#
ai
#
advertising
Google's phasing out of third-party cookies is reshaping digital marketing. Blackpearl Group's new AI tool, Pearl Diver, offers a cookie-less solution, earning USD $4.9 million ARR in 13 months.
![Story image](../../../../../uploads/story/2024/07/02/preview_techday_4d02ec3c23a49c3952d8.webp)
The greatest danger in a recession isn’t (only) your bottom line
Tue, 2nd Jul 2024
#
business success
#
recession
#
funding
During recessions, businesses often cut charitable giving to protect their bottom line, but GravityLab urges Kiwi firms to keep funding social justice initiatives.
![Story image](../../../../../uploads/story/2024/06/27/preview_techday_4fdee253c90214417d55.webp)
Nexxen unveils advanced TV & digital ad measurement in Australia
Thu, 27th Jun 2024
#
digital entertainment
#
smart tv
#
toshiba
Nexxen launches Cross-Screen Measurement in Australia, leveraging exclusive ACR data from 1.3 million devices to enhance TV and digital ad insights.
![Story image](../../../../../uploads/story/2024/06/17/preview_MicrosoftTeams-image__2_.webp)
Three challenges for colocation facilities in scaling operations based on market demand
Mon, 24th Jun 2024
#
hyperscale
#
dc
#
colocation
Colocation facilities are on the rise but face scaling challenges. Rittal's modular and standardised solutions aim to address deployment cycles, standardisation, and harsh environments.
![Story image](../../../../../uploads/story/2024/06/21/preview_techday_74eba853a5ea0a80e381.webp)
Mentor Group unveils VR tool to boost sales training
Fri, 21st Jun 2024
#
it training
#
ar, vr & metaverse
#
pc tools
Mentor Group has launched a VR training tool that boosts sales skill retention by 75%, offering immersive, customisable scenarios via wearable headsets.
![Story image](../../../../../uploads/story/2024/06/19/preview_techday_82a83342b53fc3d87393.webp)
AIOps could save energy sector millions says New Relic report
Wed, 19th Jun 2024
#
risk & compliance
#
downtime
#
asia pacific
Energy sector outages are costing over USD $34 million annually, reveals a New Relic report. Enhanced observability and AIOps adoption are key strategies for mitigation.
![Story image](../../../../../uploads/story/2024/06/19/preview_Simon_Le_Grand_Lightspeed_2.webp)
Clicks, customers, and ROI: Harnessing the power of multichannel marketing
Wed, 19th Jun 2024
#
cx
#
martech
#
cdp
In the face of economic uncertainty and global competition, retailers are turning to multichannel marketing to engage customers, boost sales, and enhance ROI.
![Story image](../../../../../uploads/story/2024/06/18/preview_techday_c2c1af43ad79ccdae129.webp)
Incubeta acquires Persuasion Technologies to enhance analytics
Tue, 18th Jun 2024
#
data analytics
#
martech
#
cdp
Incubeta has acquired Persuasion Technologies, a prominent Google Cloud Platform partner, to bolster its marketing analytics and cloud tech capabilities, enhancing campaign optimisation.
![Story image](../../../../../uploads/story/2024/06/10/preview_techday_318782f77641e770b93b.webp)
DeepL debuts enterprise AI to enhance ROI & data security
Tue, 11th Jun 2024
#
martech
#
risk & compliance
#
cdp
DeepL has launched DeepL for Enterprise, enhancing AI solutions for organisations with custom glossaries, security features, and up to 345% ROI.
![Story image](../../../../../uploads/story/2024/06/09/preview_techday_8b9ef39a49581a66ac91.webp)
Lucinity launches AI copilot plug-in at Money2020 Europe
Mon, 10th Jun 2024
#
fintechs
#
crm
#
rpa
Lucinity unveils an advanced AI copilot plug-in at Money2020 Europe, promising instant ROI and up to 90% productivity boosts for financial institutions.
![Story image](../../../../../uploads/story/2024/06/07/preview_img-tBlEfzTcUuDtkTaYK3dJYQrq.webp)
Denodo earns Customers Choice title from Gartner for 2024
Fri, 7th Jun 2024
#
data management
#
analyst report
#
gartner
Denodo has once again been honoured as a Customers Choice in Gartner's 2024 Peer Insights report for Data Integration Tools, marking its fourth consecutive recognition.
![Story image](../../../../../uploads/story/2024/06/06/preview_img-7AOyjKTQQc9KBagRnRsnHmCq.webp)
Quantexa reports 40% growth in ARR, aims for GBP £80m in 2024
Fri, 7th Jun 2024
#
uc
#
telco
#
microsoft
Quantexa reports a 40% surge in Decision Intelligence ARR, projecting GBP £80 million by 2024, driven by expanding markets and strategic partnerships.
![Story image](../../../../../uploads/story/2024/06/06/preview_img-eONczCXs5KjhGiYGgAd2dtvi.webp)
More Telecom partners with SourseAI for marketing innovation
Thu, 6th Jun 2024
#
uc
#
cx
#
martech
More Telecom partners with SourseAI to leverage AI for enhanced marketing strategies, aiming to improve customer engagement and optimise budget use amidst today's economic challenges.
![Story image](../../../../../uploads/story/2024/06/06/preview_Shaun_Leisegang__1_.webp)
How to build a compelling business case for AI projects
Thu, 6th Jun 2024
#
risk & compliance
#
data privacy
#
ai
Crafting compelling AI business cases is crucial as AI reshapes industry. Leaders must benchmark, involve employees, focus on data quality, and consider ethical implications for success.
![Story image](../../../../../uploads/story/2024/05/28/preview_Kade_Brown__Director_-_Workforce_Solutions__RMIT_Online.webp)
Four easy ways for business to increase return on investment from learning initiatives
Tue, 28th May 2024
#
digital transformation
#
ai
#
coding
RMIT Online and Deloitte Access Economics report that business training budgets will increase to AUD $8 billion in 2024. However, with 45% of companies mismanaging these funds, there are four ways to maximise ROI.