CMOtech India - Technology news for CMOs & marketing decision-makers

Customer data stories - Page 6

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Cheetah Digital creates digital success for Starbucks
Mon, 20th Jun 2022
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data analytics
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cx
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martech
Cheetah Digital has revealed new insights from its customer Starbucks, demonstrating the success of the company's relationship marketing platform.
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Lookout adds security offerings with SaferPass acquisition
Tue, 7th Jun 2022
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data analytics
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data protection
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martech
Lookout expands security offerings with the acquisition of password management company SaferPass, aiming to provide customers with proactive protection.
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Twilio appoints Reeny Sondhi & Amy Holcroft as chief digital officer & chief privacy officer
Fri, 6th May 2022
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cx
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data analytics
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martech
Twilio hires chief digital officer and chief privacy officer to protect customers' digital rights and privacy in an increasingly digitized world.
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Twilio appoints Reeny Sondhi as Chief digital officer
Fri, 6th May 2022
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cx
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data analytics
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martech
Twilio has hired Reeny Sondhi as Chief Digital Officer and Amy Holcroft as Chief Privacy Officer to focus on customer engagement and privacy.
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ActiveCampaign extends Slack integration for customers
Mon, 11th Apr 2022
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martech
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data analytics
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partner programmes
ActiveCampaign extends integration with Slack, offering customers discounts and improved customer support and sales automation.
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Hyland appoints Dan Dennis as Senior Vice President & Chief Information Security Officer
Fri, 18th Mar 2022
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data analytics
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martech
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risk & compliance
Hyland has hired Dan Dennis as SVP and CISO to centralize and evolve their security programs into a unified strategy and support their growth plans.
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Customer expectations on brands in a post-pandemic world
Wed, 16th Mar 2022
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cx
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data analytics
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martech
Five key trends shaping the state of relationship marketing in the year ahead according to consumer preferences.
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Cyber attack on insurer highlights need for better security
Fri, 25th Feb 2022
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data analytics
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ddos
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fintech
AXA's recent data breach highlights the urgent need for tighter security controls in the insurance sector, as cyber attacks target financial companies.
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UserZoom unveils Live Interviews to scale UX research and collect insights faster
Thu, 10th Feb 2022
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data analytics
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martech
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cdp
UserZoom has announced new automation capabilities that make it faster and more efficient to collect user feedback and deliver customer insights.
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Predicted travel surge prompts Mystifly to implement new travel commerce solution
Wed, 26th Jan 2022
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data analytics
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martech
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cdp
Mystifly unveils its new Flight Data API, Mystifly Universe, offering better commerce solutions for the travel industry.
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Data derived from customer loyalty: more valuable than ever before?
Mon, 10th Jan 2022
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data analytics
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martech
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cdp
With the death of cookies, the 'value exchange' between businesses and their customers' willingness to share personal data has never been so important.
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Crusaders harness the power of cloud to increase fan base
Tue, 8th May 2018
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data analytics
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martech
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cdp
The eight-month implementation enabled the Crusaders to leverage Infor CRM software to centralise its customer data.
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Exclusive: Making storage and DR a critical part of the security conversation
Mon, 27th Mar 2017
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data protection
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dr
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ransomware
DR and backup is critical to an overall security solution, according to StorageCraft’s Leo Lynch. He talks changing conversations and growing markets.
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New phishing weapon in Menlo's cyber security arsenal
Thu, 6th Oct 2016
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malware
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data analytics
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martech
Menlo Security has expanded its Menlo Security Isolation Platform to include a new phishing prevention solution.
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Companies missing out on chance to monetise customer data
Tue, 13th Oct 2015
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data analytics
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martech
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cdp
Are you - or your customers - sitting on a potential goldmine of customer data but failing to capitalise on the potential monetary value of it?.
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Hackers Kickstart mega security breach...
Mon, 17th Feb 2014
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data analytics
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martech
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breach prevention
Kickstarter has fallen victim to a global security breach, with hackers gaining access to customer data, prompting immediate security reinforcements.
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Are Kiwi firms exposing sensitive data to help desks?
Wed, 2nd Oct 2013
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data analytics
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martech
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cdp
A New Zealand IT specialist is warning Kiwis phoning cloud software helpdesks that they may expose their data to unnecessary risk.
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Have a disaster plan in place or risk bankruptcy
Fri, 17th Dec 2010
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devops
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data analytics
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martech
Symantec’s 2011 survey shows a lack of disaster preparedness among SMBs, risking costly downtime and customer loss. Half of global SMBs lack a disaster plan.
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AVG launches start-up security suite
Tue, 19th Oct 2010
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data analytics
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martech
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cdp
AVG has launched a new suite of security products designed to protect online transactions, emails, and sensitive data for small and medium-sized businesses.