CMOtech India - Technology news for CMOs & marketing decision-makers

Latest news - Page 9

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Photoshelter unveils new tool to streamline UGC collection
Fri, 28th Feb 2025
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cx
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martech
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digital marketing
PhotoShelter has launched its UGC Management tool, enabling brands and teams to easily collect and utilise user-generated content to enhance engagement.
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Brightcove unveils updated OTT solution with price cuts
Thu, 27th Feb 2025
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saas
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digital entertainment
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software development
Brightcove has unveiled an enhanced OTT solution in partnership with Applicaster, cutting entry costs by 40% to aid media firms in monetising content.
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Disrupt.com announces USD $100m boost for AI startups
Thu, 27th Feb 2025
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cybersecurity
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investment
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entrepreneurship
Dubai's Disrupt.com has unveiled plans to invest USD $100 million in AI startups globally, aiming to boost technological growth amid a challenging funding landscape.
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XR adoption remains slow despite Apple & Meta's efforts
Thu, 27th Feb 2025
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digital transformation
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genai
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ai
Despite hefty investments from Apple and Meta, a Forrester report reveals slow XR adoption, with only 35% of informed leaders deploying the technology.
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HP reveals innovative printing tech at 2025 event
Thu, 27th Feb 2025
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digital transformation
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cleantech
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hp
HP has unveiled groundbreaking digital printing technologies at Hunkeler Innovationdays 2025, showcasing innovations in the HP Indigo and PageWide portfolios to boost efficiency.
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Teradata executives predict AI transformation by 2025
Thu, 27th Feb 2025
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data analytics
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ai
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agentic ai
Senior executives from Teradata share their vision on AI's pivotal role in business, highlighting three key horizons for 2025's growth and optimisation.
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Alibaba Cloud open sources AI models for video creation
Thu, 27th Feb 2025
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open source
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ai
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personal computing devices
Alibaba Cloud has unveiled four open-sourced AI models from its Wan2.1 series for video generation, enhancing accessibility for researchers and developers.
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Taboola launches Realize platform to boost ad performance
Thu, 27th Feb 2025
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martech
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ai
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samsung
Taboola has unveiled Realize, a groundbreaking platform designed to elevate performance advertising beyond traditional native ad placements, leveraging its extensive data and AI.
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Microsoft & Snowflake expand partnership with OpenAI
Thu, 27th Feb 2025
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uc
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martech
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cdp
Snowflake has expanded its collaboration with Microsoft, integrating OpenAI's models into its Cortex AI platform, enhancing AI capabilities for businesses.
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Gen Z shopping trends reveal e-commerce preferences surge
Thu, 27th Feb 2025
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cx
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martech
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digital marketing
Sciative Solutions has revealed that 66% of Gen Z prefer online shopping, highlighting the importance of e-commerce, product quality, and customer reviews.
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Adobe launches Photoshop app for iPhone, Android soon
Wed, 26th Feb 2025
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smartphones
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martech
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adobe
Adobe has launched its Photoshop app for iPhone, enhancing mobile editing with AI tools; an Android version is set to follow later this year.
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Pega unveils AI tool for enhanced customer engagement
Wed, 26th Feb 2025
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cx
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martech
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personalisation
Gartner's research reveals that almost a third of organisations struggle with customer journey mapping, prompting Pega to unveil its GenAI-powered blueprint.
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Salesforce & Google enhance AI with expanded partnership
Tue, 25th Feb 2025
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data analytics
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digital transformation
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cx
Salesforce and Google have expanded their partnership to enhance AI capabilities, integrating Gemini models with Agentforce for improved customer interactions.
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Zendesk to acquire Local Measure, boosting AI voice services
Tue, 25th Feb 2025
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uc
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hyperscale
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cx
Zendesk has unveiled plans to acquire Local Measure, an Australian provider of voice solutions, enhancing its AI-powered services by 2025.
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Kore.ai launches AI platform for enterprise workflow automation
Mon, 24th Feb 2025
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ai
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agentic ai
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analyst report
Kore.ai has unveiled AI for Process, a no-code platform designed to revolutionise enterprise workflow automation and optimise decision-making.
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Medallia unveils Fabrice Martin as new Chief Product Officer
Sat, 22nd Feb 2025
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saas
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cx
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martech
Medallia has appointed Fabrice Martin as Chief Product Officer, bringing over 30 years of experience to enhance its customer experience solutions.
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AI to drive business growth in UK & USA, survey reveals
Fri, 21st Feb 2025
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ai
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investment
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data management
The 2025 VivaTech Confidence Barometer shows high optimism among American and UK business leaders regarding technology, with 87% confident in its potential.
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Tech executives prioritise AI, face privacy & eco concerns
Fri, 21st Feb 2025
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ai
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cybersecurity
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misinformation
The VivaTech Confidence Barometer shows 85% of tech firms prioritising AI investment, with US executives most optimistic about national competitiveness.
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Ken Cheung named chairman for Asia Pacific at CCV
Fri, 21st Feb 2025
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physical security
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investment
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intellectual property
Ken Cheung has been appointed Chairman for Asia Pacific at Creative Capital Ventures, signalling a strong push into the region with a new €50 million fund.
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App marketing trends: Rising ad budgets & KPI targets
Fri, 21st Feb 2025
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gaming
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digital entertainment
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genai
A new survey by Liftoff and AppsFlyer reveals a 54% rise in aggressive KPI targets for app marketers, with many adapting to changes in ad strategies and budgets.