CMOtech India - Technology news for CMOs & marketing decision-makers

Latest news - Page 31

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Bitdefender unveils first comprehensive security for creators
Mon, 9th Sep 2024
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malware
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phishing
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advanced persistent threat protection
Bitdefender launches Security for Creators to guard YouTubers, digital professionals, and influencers against cyber threats like account takeovers, fraud, and malware.
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Salesforce introduces integrated upgrade with Salesforce Foundations
Fri, 6th Sep 2024
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Salesforce launches Salesforce Foundations, a major upgrade integrating Sales, Service, Marketing, Commerce, and Data Cloud features at no added cost, enhancing user experience.
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YouTube & Amazon top ad platforms while X sees decline
Fri, 6th Sep 2024
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martech
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digital entertainment
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genai
YouTube and Amazon dominate the ad landscape, gaining top spots in Kantar's Media Reactions 2024 report, while X, formerly Twitter, faces a major decline.
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Fastn secures USD $2.6 million to advance composable architecture
Fri, 6th Sep 2024
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hp
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funding
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capital raising
Fastn secures USD $2.6 million in seed funding to enhance its composable architecture platform, led by LiveOak Ventures, Antler, and tech co-founders.
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StackAdapt appoints first female CFO Cassandra Hudson
Fri, 6th Sep 2024
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martech
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cfo
StackAdapt appoints Cassandra Hudson as CFO, its first female in the role, to solidify market position with her extensive finance and tech experience.
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Hyland unveils new features enhancing Alfresco & AP tools
Thu, 5th Sep 2024
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crm
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encryption
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iam
Hyland has unveiled major updates to Alfresco and key accounts payable tools, boosting automation, productivity, and security to streamline operations and reduce costs.
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Adobe wins two Engineering, Science & Technology Emmy Awards
Wed, 4th Sep 2024
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martech
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visual effects
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adobe
Adobe has won two Engineering, Science and Technology Emmy Awards, recognising its innovative tools like Premiere Pro and Substance 3D Painter in the television industry.
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Umbraco appoints Mats Persson as new CEO amid rapid growth
Mon, 2nd Sep 2024
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ecm
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martech
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ibm
Umbraco names Mats Persson as new CEO amidst rapid growth, aiming to scale its open-source CMS internationally, and build on impressive client roster.
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GoWit launches self-service retail media setup in 15 minutes
Thu, 29th Aug 2024
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linkedin
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funding
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capital raising
GoWit unveils a self-service solution, enabling retailers to set up retail media advertising in just 15 minutes at no cost, after securing USD $1.3 million.
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DoubleVerify's new APAC guide to boost advertising ROI
Thu, 29th Aug 2024
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martech
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social media
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fraud
DoubleVerify's guide offers APAC marketers enhanced tools for digital advertising ROI by focusing on media quality metrics, addressing gaps found in a recent WARC report.
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Adobe launches Workfront Planning to streamline marketing campaigns
Thu, 29th Aug 2024
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martech
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genai
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Adobe launches Adobe Workfront Planning with generative AI to streamline marketing campaigns, providing marketers with a unified platform to boost efficiency and personalisation.
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Survey reveals deepening distrust in corporate data practices
Thu, 29th Aug 2024
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data privacy
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transparency
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control
A PrivacyEngine survey of 1.3 million people globally reveals that 60% of consumers feel their personal data is misused, shaking trust in corporate data practices.
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Nasuni sees 121% data growth in media & advertising sector
Thu, 29th Aug 2024
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storage
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data protection
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hybrid cloud
Nasuni reports a 121% rise in data under management for media and advertising firms over the past 24 months, driven by the industry's digital growth.
Richard knott  general manager  australia   new zealand  infosum
The alignment of CMO and CTO goals in the new era of data collaboration
Wed, 28th Aug 2024
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data protection
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cx
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martech
In the post-digital age, aligning CMO and CTO goals through Data Clean Rooms offers a secure balance between innovative data usage and stringent privacy compliance.
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SleekFlow secures USD $7 million in Series A+ funding round
Fri, 23rd Aug 2024
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cx
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SleekFlow secures USD $7 million in Series A+ funding led by Atinum Investment, pushing its total to USD $15 million to fuel global expansion and AI advancements.
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Apromore appoints Brandee Sanders as new chief marketing officer
Fri, 23rd Aug 2024
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data analytics
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Apromore names Brandee Sanders as new CMO, underscoring its commitment to growth and innovation in the AI and process mining space.
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Winning students shine in FedEx JA trade challenge
Fri, 23rd Aug 2024
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connectivity
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students
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fedex
FedEx and Junior Achievement reveal the winners of the 2024 International Trade Challenge in Singapore, spotlighting innovative student ideas for a circular economy.
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Social platforms key for brands to drive growth, says Circana
Thu, 22nd Aug 2024
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ar, vr & metaverse
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youtube
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instagram
Circana's new report reveals social eCommerce as a key driver in accelerating consumer purchases, emphasising the importance of data and personalised experiences for brands.
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Nexxen & The Trade Desk announce strategic data partnership
Thu, 22nd Aug 2024
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the trade desk
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nexxen
Nexxen joins forces with The Trade Desk to bring automatic content recognition data to UK, US, Canada, and Australia, enhancing ad targeting in connected TV.
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NVIDIA partners with Getty Images to revolutionise AI content creation
Thu, 22nd Aug 2024
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ai models
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nvidia
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istock
NVIDIA backs Getty Images and iStock with AI tools to revolutionise media creation. New features generate high-quality images swiftly, aiding designers and developers.